Jarboe Sales Co. History


Oklahoma voters finally approved the repeal of prohibition in April, after 51 years as a dry state. It wasn’t until September, however, that the actual sale of liquor began. By that date, the Alcoholic Beverage Control Board had issued licenses to 459 stores and 18 wholesalers in the state of Oklahoma.

One of those licenses was issued to Jarboe Sales Company, founded by Joe R. Jarboe. Joe was even elected as the first President of the Oklahoma Wholesalers Association.


June 1st marked a new partnership between Joe Jarboe, Louis Abraham Jr. and Mark Carson, as owners of Jarboe Sales Company. After considerable growth within Jarboe Sales, we broke ground for the new warehouse, at 6929 East Reading Place in Tulsa, OK.


Five years later, after the death of his father, John B. Jarboe was named the third partner in Jarboe Sales Company. Shortly after, in January, Jarboe Sales became the first distributing agent for strong beer through International Beers in Oklahoma. This allowed our customers to call in their beer order at the same time as their liquor order and have them delivered on the same truck.


Jarboe Sales moved to a new state-of-the art, fully air-conditioned warehouse, where it currently resides.


In 1998, Susanne Jarboe Pereira continued with the family tradition, and formed Select Wines and Sprits, and eventually taking over ownership of Quality Beverage Company. Still continuing with the family tradition, Sarah Jarboe Tucker become owner of International Beers.


After the withdrawal of partners, Mark Carson in 1997 and Louis Abraham Jr. in 2004, the decision was made to keep Jarboe Sales Company within the family. John B. Jarboe and J.B. Jarboe II, father and son then became co-owners/partners. Over the years, Jarboe Sales has continued to furnish quality liquor, wine and beer products to Oklahoma bars, hotels, restaurants and liquor stores with our original philosophy in mind; that customer service based on honesty, integrity and respect is the key to our survival and success.

Southern Glazer’s History


Louis Glazer moves to Dallas, Texas with his wife Bessie and opens the Jumbo Bottling Company. They distribute flavored soda water from the back of horse-drawn wagons.


With the repeal of Prohibition, three of Louis Glazer’s sons Max, Fritz, and Nolan start Glazer’s Wholesale Distributors. The company is appointed Schlitz Beer distributor for Dallas, population 265,000.


Glazer’s spread through the south opening in Shreveport and New Orleans, Louisiana in 1943 and Arkansas in 1944.

Harvey Chaplin, one of the original founders of Southern Wine & Spirits, begins his career in the spirits industry in 1946 working for Schenley Industries in Manhattan, a leading distilled spirits marketer and the American importer of Dewar’s White Label Scotch.


Glazer’s opens in Arizona in 1966.

In 1968, Bennett Glazer joins Glazer’s, Inc. and Southern Wine & Spirits of America, Inc. is established in Miami.

After just one year in business, Southern Wine & Spirits has a presence on both coasts with its expansion into California in 1969.


In 1972, Southern gains statewide distribution for the first time in Florida.

Southern opens up operations in Nevada in 1976.


Southern Wine & Spirits becomes the first distributor to gain a statewide network in California in 1984.

In that same year, Wayne Chaplin, Harvey’s son, joins Southern.


Southern experiences massive expansion adding: Arizona 1992, South Carolina 1993, Pennsylvania 1995, Hawaii 1996, Kentucky 1998.

Glazer’s does the same by adding: Missouri 1997, Indiana 1998, Iowa and Ohio 1999.

In 1992, Southern ascends to become the largest U.S. wine and spirits wholesaler.

Harvey Chaplin becomes Chairman and CEO of Southern in 1994.


Southern reaches 30 states after adding: New Mexico 2000, Colorado 2001, Illinois 2002, New York 2004, Maine, Mississippi, New Hampshire, North Carolina, Vermont, Virginia and West Virginia 2005, Alabama 2006, Ohio 2007, Alaska, Delaware, Idaho, Montana, Oregon, Utah, Washington, Wyoming 2008, and Indiana, Minnesota, Maryland, and Washington, D.C. 2010. Southern also obtains operating licenses and permits in Nebraska and Texas.

Glazer’s adds Oklahoma 2003.


Southern enters Iowa and Michigan in 2011 and Nebraska, North Dakota and South Dakota in 2016.

Glazer’s extends its footprint to Tennessee 2011, Alabama and the U.S. Virgin Islands 2012, and Canada 2013.

Between 2013-2015, Southern deploys leading supply chain technologies, expanding Florida’s Lakeland facility to 1 MM sq. ft. They also establish the first regional distribution center in the wine and spirits industry in Tracy, California as well as a high-tech ASRS-enabled facility in Union City, California.

Wayne Chaplin is named President and Chief Executive Officer of Southern in 2014.

By 2016, Southern Wine & Spirits and Glazer’s win national distribution rights to Bacardi in 44 U.S. markets, the District of Columbia and Canada, becoming the first nationally aligned supplier-wholesaler in the industry’s history. 

Southern Glazer’s Wine and Spirits is formed in 2016 — creating the only comprehensive North American beverage distribution footprint. We now employ more than 20,000 team members, distribute more than 150 million cases of wine and spirits annually across 44 U.S. markets, the District of Columbia, Canada, and the Caribbean.


On October 1st, 2018, an overhaul of the Oklahoma state liquor law went into affect. Jarboe Sales Company and Southern Glazer’s Wine & Spirits have partnered to form…

Southern Glazer’s Wine & Spirits of Oklahoma!